Bottled water emerged
as the second largest commercial beverage category by volume in the
United States in 2003, and, despite its significant stature, it continued
to grow at a significant pace in 2007. The category is growing even
more forcefully on a global scale but in the U.S., volume is unparalleled.
In 2007, total U.S. category volume surpassed 8.8 billion gallons, a
6.9% advance over 2006’s volume level. That translates to over
29 gallons per person, which means U.S. residents drink more bottled
water annually than any other beverage, other than carbonated soft drinks
(CSDs) Per capita consumption of bottled water has been growing by at
least one gallon annually, thereby more than doubling in a decade. *
*Source: Commentary and content provided by Beverage Marketing Corporation
Every day hundreds of thousands of bottles are sold promoting name brands like Fiji, Evian, Poland Springs, and Voss. Each of these companies has cashed in from your relationship with your customers attaining for them the brand recognition they now enjoy.
*Source: Commentary and content provided by Beverage Marketing Corporation
Every day hundreds of thousands of bottles are sold promoting name brands like Fiji, Evian, Poland Springs, and Voss. Each of these companies has cashed in from your relationship with your customers attaining for them the brand recognition they now enjoy.
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What better
way to get your message across. Every time someone leaves your establishment
with a bottle of water in their hands they are in essence a walking
billboard advertising yourcompany and its services. Put your business
into the hands of thousands. It worked for them. So ask yourself,
“Why should I be selling their brand when I can be promoting
my own?”
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